There’s a certain calm that Emily Baldoni gives off in interviews and posts the kind of grounded energy that says, “I’m here for the real parts of life.” She’s not just Justin Baldoni wife. She’s a Swedish-born actress, a co-founder of a mom-focused brand, and a partner who’s weathered the highs and lows right alongside him. If you’ve ever wondered who Emily is beyond the red carpets and couple photos, here’s the human, honest version.
Who is Emily Baldoni, really?
Emily Baldoni (née Fuxler, often credited earlier as Emily Foxler) grew up in Uppsala, Sweden and moved to the U.S. to act. She landed roles in film and TV, but the project that put her on a lot of people’s radar was the mind-bending indie sci-fi Coherence (2013), where she led a small ensemble through one unforgettable dinner-party-gone-cosmic.
Over the years, she’s popped up on shows like How I Met Your Mother, NCIS, Agents of S.H.I.E.L.D., and made a brief appearance in Jane the Virgin, the series that made Justin a household name. More recently, she had a cameo as Dr. Julie in the 2024 film adaptation of It Ends With Us.
That’s the résumé part. The person part is simpler: she comes across as warm, steady, and practical someone who talks openly about the invisible work of women, the messy parts of motherhood, and the give-and-take of marriage.
The love story (with a very public proposal)
Emily met Justin in Los Angeles, and their relationship started in 2011. Two years later, he proposed not quietly in the kitchen, but with a surprise at Blu Jam Café, the site of their first date. He filmed the whole thing; the video went viral and made a lot of us cry at our desks. They married on July 27, 2013, in California.
If you’ve followed Justin Baldoni talks about masculinity and partnership, you can see how the two of them fit. He’s the one on stage asking men to soften and listen; she’s the one who often reminds us what that listening looks like at home especially after kids.
Building a family (and learning as they go)
Emily and Justin are parents to two kids: daughter Maiya Grace (born 2015) and son Maxwell Roland-Samuel (2017/2018 reporting varies across outlets due to coverage timing). What you mostly see from them publicly are small, ordinary moments a birthday caption, an anniversary photo and that feels intentional. It’s not a content strategy; it’s two parents trying to keep the center of their life private and solid.
They marked their 11th wedding anniversary in 2024 and their 12th in 2025 with the kind of simple posts couples write when they’ve lived through a lot together not just career peaks, but health scares and tough seasons. The tone was gratitude, not grandstanding.
Emily Baldoni’s career, up close
The actor
If you haven’t seen Coherence, queue it up. It’s low-budget, high-tension, and relies on its actors to keep you leaning forward. Emily Baldoni carries a lot of that weight and does it with a lived-in realism the kind of performance that makes you forget you’re watching a movie. She’s also worked steadily in TV with guest roles over the years, and popped in for a small role in It Ends With Us.
The entrepreneur
Emily also co-founded We Are AMMA, a mom-led brand known for the Cocoon a stylish, flexible wrap designed to give breastfeeding moms both comfort and choice (and to be worn beyond the nursing phase). The brand’s origin story is sweet: Justin Baldoni mom created an early version in the 1980s; decades later, Emily partnered with designer Satya Twena to bring it to market and build a community around it. Their Kickstarter launched in 2019, and AMMA continues as a mission-driven small business.
What I love about how she talks about AMMA is that it’s not just product talk; it’s the reality of postpartum life joy and exhaustion in the same breath and a gentle push for moms to feel like themselves again.
The community work
You’ll often see Emily Baldoni beside Justin Baldoni at service-oriented events. For years, the Skid Row Carnival of Love started through his Wayfarer work brought medical care, haircuts, legal help, music, and dignity to thousands of unhoused Angelenos in a single day. Even if the foundation world around it has changed, the through-line that matters here is the hands-on, human connection.
How they show up for each other
Every couple has their thing. For Emily and Justin, the public-facing “thing” is conversation: honest, sometimes uncomfortable, always trying to get to the truth. If you’ve watched Justin’s TED Talk on masculinity, you’ll recognize the values they try to live at home listening, unlearning, saying “I was wrong,” and making room for the invisible labor that often lands on women. Emily Baldoni has spoken directly about that invisible work and the recalibration that happens after kids the part no one puts on a wedding mood board.
From the outside, what’s admirable isn’t perfection (no couple has that), but persistence the decision to keep choosing each other, to keep learning, to keep showing up. Their anniversary notes read like that: not “look how perfect we are,” but “look how far we’ve come.”
A real-life rhythm (not just a highlight reel)
Here’s what you can reasonably assume about a two-career, two-kid household like theirs, based on how openly they talk:
- Trade-offs are constant. Acting schedules, writing, directing, brand work it’s all a juggling act. Some weeks, one person’s career takes the front seat; other weeks, they swap.
- Rituals matter. Whether that’s device-free dinners, check-ins after bedtime, or simply celebrating the small wins, those tiny rituals are how a marriage holds steady when life gets loud.
- Community helps. From family support to the circles they’ve built through AMMA and service efforts, their life has people woven through it. That’s not an accident; it’s architecture.
None of that is glamorous, but it’s the stuff that keeps the roof on.
Quick facts (for the curious)
- Full name: Emily Baldoni (born Emily Fuxler/Foxler) actress and entrepreneur.
- Notable work: Coherence (2013), TV guest roles; cameo in It Ends With Us (2024).
- Business: Co-founder, We Are AMMA (home of the Cocoon nursing wrap).
- Marriage: Engaged in a viral proposal at Blu Jam Café; married July 27, 2013, in California.
- Children: Maiya Grace (2015) and Maxwell Roland-Samuel (reported 2017/2018).
friendly FAQs
Who is Justin Baldoni Wife?
Justin Baldoni Wife Emily Baldoni is a Swedish-born actress best known for Coherence. She’s also an entrepreneur and co-founded We Are AMMA, a mom-led brand.
When did Justin and Emily get married?
They married on July 27, 2013, after a surprise proposal at the café where they had their first date.
Do Justin and Emily have kids?
Yes a daughter, Maiya Grace (2015), and a son, Maxwell Roland-Samuel (2017/2018).
What is We Are AMMA?
A mission-driven brand co-founded by Emily Baldoni and Satya Twena, known for the Cocoon: a versatile, stylish wrap that supports breastfeeding moms and beyond.
What causes do they support?
They’ve been associated with service initiatives in Los Angeles, including the Skid Row Carnival of Love, which offered practical services and dignity to unhoused neighbors.
Final word
If you strip away the headlines, what you’re left with is a very human story: two artists who fell in love, built a family, and keep trying to do some good with the time and platforms they’ve been given. Emily Baldoni career stands on its own the work, the business, the community and at home she’s the center of gravity you can feel even from far away. That’s the real picture: not glossy, not perfect, but steady and true.
